Un vero spettacolo. Può darsi che non siate mai stati fan di Jean Claude Van Damme (come me del resto), ma a 53 anni ha fatto un lavoro coi fiocchi nell'ultima pubblicità della Volvo Trucks, "The Epic Split". L'idea è geniale e l'esecuzione, incredibile. Non ho saputo resistere... così eccovela:
Un verdadero espectáculo. Puede ser que no fuérais nunca fans de Jean Claude Van Damme (como yo por otra parte), pero a sus 53 años hizo un trabajo excelente en el último anuncio de Volvo Trucks, "The Epic Split". La idea es brillante y la ejecución, increíble. No he sabido resistirme... así qe aquí está:
:-O
RispondiEliminaPer completare:
http://blogs.wsj.com/speakeasy/2013/11/15/how-volvo-created-the-jean-claude-van-damme-video/
Doveroso! Grazie:
RispondiElimina“The stunt is real and is performed in just one take,” said Anders Vilhelmsson, public relations manager for the Volvo Trucks brand. “It’s a daring stunt but we had full control. There was never any real danger involved.”
Van Damme, 53, was hooked to safety lines that aren’t visible in the film, and each foot is on a small platform that was built on the trucks’ side mirrors.
Van Damme’s feet aren’t secured to the mirrors, video director Andreas Nilsson said, “but we had him rigged so that if he would fall off he wouldn’t die obviously. We didn’t want to be responsible for killing the Muscles from Brussels.”
The stunt, meant to advertise Volvo Trucks’ new dynamic steering system, has drawn more than eight million views on YouTube since the video was posted on Nov. 13.
It was filmed by Nilsson on a closed-off airstrip in Spain called Ciudad Real, located just south of Madrid. Prior to filming, the production team rehearsed the stunt for three days. The final version had to be completed within just 15 minutes – from 8:05 a.m. to 8:20 a.m. – when the sunlight was just right.
“The film you see is the first take. But obviously we had tons of rehearsals,” Nilsson said. “The tension was really high. I saw a tough stunt coordinator swell up after we nailed it. That might actually be the nicest memory from the shoot.”